Buying guide

Best SEO software for agencies: client sites, seats, white label and price

Last reviewed 7 October 2026

Quick answerSE Ranking Growth fits an agency with up to 30 client sites, three seats and daily checks for $279 a month billed monthly. Serpstat Team suits more than 30 small sites; AccuRanker updates 2,000 keywords daily.

Best SEO software for agencies: client sites, seats and reports

For an agency with up to 30 client sites, 3 seats and daily checks, SE Ranking Growth fits at $279 a month billed monthly or $223.20 a month billed annually, as read on 7 October 2026. Serpstat Team suits more than 30 small sites, and AccuRanker updates 2,000 keywords daily.

An agency counts client sites (SE Ranking calls each one a project), user seats, reports and white label, which shows reports and the platform under your own brand. SE Ranking's figures come from its FAQ page and its US pricing page as captured on 5 October 2026. Keyword limits use different units: SE Ranking counts keyword and search engine pairs, Serpstat counts position checks a month, and the others count tracked keywords.

SEO software plans sized for agencies, as read on 7 October 2026
Tool and planClient sites and keywordsPrice billed monthlyAnnual-billing rate
SE Ranking Growth30 projects, 5,000 daily keyword pairs$279 a month$223.20 a month billed annually
Serpstat TeamUnlimited projects, 50,000 position checks a month$129 a month$100 a month with the annual discount
Ahrefs Standard20 projects, 2,000 tracked keywords$249 a month$208 a month billed annually
Moz Pro Medium10 sites, 1,500 keywords$179 a month$143 a month for the first year, billed yearly
AccuRanker Professional2,000 keywords updated daily$249 a month$224 a month with annual payment
Semrush Pro+15 websites, 1,500 keywords dailyPrice on Semrush's pageSemrush says annual billing saves up to 17%

AccuRanker's dollar figures come from its own pricing data for US visitors, read 7 October 2026.

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SE Ranking Growth: 30 projects, 3 seats and client reports

Growth includes 30 projects, 3 manager seats (users who can create and edit projects), 30 Report Builder reports, guest links and dedicated support. The 5,000 daily keyword pairs are one pool shared across all projects. A guest link is a live, view-only link to one project that uses no seat.

White label comes from the Agency Pack add-on, from $69 a month billed annually and sold on annual billing only. SE Ranking's help center says it needs an annual Core, Growth or Enterprise plan, and with it the number of schedulable reports is unlimited. SE Ranking's pricing page lists 30 client seats (view-only users for your clients) for the Agency Pack and its help center lists 10, so the count is unsettled.

A three-person agency sending monthly white-label ranking reports to 20 clients fits Growth's 3 manager seats and 30 projects, billed annually with the Agency Pack. An agency can load up to 10 client projects into SE Ranking's 14-day trial, which needs no card. SEO reporting tool for agencies compares report builders.

Serpstat Team and Agency: unlimited projects

Serpstat Team is $129 a month billed monthly or $100 a month with the annual discount. It has unlimited projects, 3 members, 50,000 position checks a month, and API and MCP access. Serpstat lists white label reports on Agency, which is $499 a month billed monthly or $410 a month with the annual discount.

Pick Serpstat Team for more than 30 small client sites that need daily updates. SE Ranking vs Serpstat compares the two plan by plan.

Ahrefs, Moz Pro and Semrush for agency teams

Ahrefs Standard is $249 a month billed monthly or $208 a month billed annually, with 20 projects, 2,000 tracked keywords and weekly updates; extra users cost $60 a month each. Moz Pro Medium is $179 a month billed monthly or $143 a month for the first year billed yearly, with 2 users and weekly updates.

Semrush Pro+ covers 15 websites and 1,500 keywords tracked daily. Its price is on Semrush's page. Smaller client lists fit the tools in best SEO software.

AccuRanker Professional: 2,000 keywords updated daily

AccuRanker Professional tracks 2,000 keywords, updated daily, for $249 a month billed monthly or $224 a month with annual payment. AccuRanker prices plans by keyword count: 3,000 keywords are $369 a month billed monthly or $332 a month with annual payment. It states a 14-day refund policy from the first purchase.

Pick AccuRanker Professional for 2,000 keywords updated daily at a price set by keyword count. Pick SE Ranking Growth for up to 30 client sites, 3 seats and reports in one plan.

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Sources used for this page

The facts above come from the pages below, read on 7 October 2026. We have not used these products hands-on. Prices and terms change, so confirm them on the vendor's site before you buy.

  1. FAQ | SE Ranking — Vendor documentation · seranking.com · read 7 October 2026
  2. Pricing | SE Ranking — Vendor pricing page · seranking.com · read 7 October 2026
  3. SE Ranking pricing page, US view (Internet Archive capture of 5 October 2026) — Vendor pricing page · web.archive.org · read 7 October 2026
  4. Agency Pack | SE Ranking — Vendor product page · seranking.com · read 7 October 2026
  5. Agency Pack Overview | SE Ranking Help Center — Vendor documentation · help.seranking.com · read 7 October 2026
  6. Account and project settings FAQ | SE Ranking Help Center — Vendor documentation · help.seranking.com · read 7 October 2026
  7. Serpstat pricing plans — Vendor pricing page · serpstat.com · read 7 October 2026
  8. Ahrefs pricing — Vendor pricing page · ahrefs.com · read 7 October 2026
  9. Moz Pro pricing — Vendor pricing page · moz.com · read 7 October 2026
  10. Semrush pricing: SEO and AI Search plans — Vendor pricing page · semrush.com · read 7 October 2026
  11. AccuRanker pricing (US figures from the page's own pricing data) — Vendor pricing page · accuranker.com · read 7 October 2026